Sobari, Hendi, and Samsudin. “PURCHASE DECISION: PRODUCT STRATEGY, PRICE, PROMOTION AND DISTRIBUTION”. Nusantara Journal Of Management Business (NUMABI) 1, no. 01 (July 28, 2023): 51–60. Accessed December 6, 2025. https://journal-lkpdci.tematikapertanusantara.sch.id/index.php/numabi/article/view/13.